Sourcepull =

Sourcepull is an AI visibility audit tool for small and medium businesses. It tells you how often ChatGPT, Perplexity, Claude, and Gemini recommend your business to potential customers—and what to fix when they don’t.

Here’s the problem. People used to search Google. Now they ask AI. When someone asks “best dentist in Hamilton” or “AEO audit tools for small business,” ChatGPT gives an answer. That answer either includes you or it doesn’t. If it doesn’t, that prospect goes to whoever the AI named instead. There’s no SERP, no clicks, no second chance to show up.

We built Sourcepull because Jason scored 0 out of 10 on his own first audit. That was the signal to figure this out properly.

How it works. You enter your domain and email. We scan your homepage to confirm what we found. You confirm or edit your business name, category, and city. We auto-detect three competitors using a Claude-trained generator that surfaces niche B2B players—not just aggregator-heavy sites. You review the prompts we’ll ask AI on your behalf. Then we run them.

Each audit runs 10 query templates across 4 AI platforms—40 live queries total. We measure how often you appear, how prominently, and whether the AI gets your details right. We also run a technical pre-check on robots.txt, schema markup, and GPTBot access, because a large share of visibility issues are structural and fixable in an afternoon.

The methodology is calibrated and open. We ran a sweep on 8 well-known brands—only one passed, which anchors what “good” looks like in 2026. We also ran a 4x4 rival-suppression matrix that found ChatGPT and Anthropic models tend not to recommend each other. Both findings are published at sourcepull.ca/research. No black box—just math you can inspect.

The deliverable is a private dashboard with a per-platform breakdown and a prioritized fix plan, including dev-ready code snippets. Exportable as PDF, CSV, Markdown, and JSON. Delivered to your inbox in minutes.

Who it’s for. Solo professionals, local services, and small SaaS teams that don’t have enterprise SEO budgets but still need to know whether AI is sending them business. We don’t compete with enterprise platforms—different problem, different price point. We’ve validated the approach across Hamilton and Burlington small businesses in ten real categories so far, and we publish what we find.

Pricing. Free signal check. $20 audit + fix plan during the founding rate (first 20 customers). $99/month monitoring is coming.

What we don’t promise. We don’t guarantee citations. AI ranking is probabilistic and changes constantly. What we do provide is a clear baseline and the highest-impact fixes to improve your odds.

Customers typically run the audit twice a year. The first audit is the diagnosis. The fix plan is the prescription. The next audit is the proof.